How to set up a nail salon

nail salon


Open a nail salon; who hasn't thought about it? People often say, "I'm opening a salon because there's too much money." And it is not for nothing. There is frequent news that the beauty market does not stop growing. It is estimated that there are almost 600 thousand nail salons in the USA. It is difficult to specify this number since many are still informal. The good census says that if you have so many, it's because it gives you money, easy and a lot! But is it that simple?

Nail salons, aesthetic clinics, spas, nail salons... all these options are good deals and are in demand in most places; after all, who doesn't want to look good? However, suppose you want to get into this business. In that case, you should consider a few things, especially if you are not a working professional, that is, if you are not a hairdresser, manicurist etc.

Before anything else, evaluate if this is what you want because, like any company, it takes a lot of work! Decided? That's right? So, let's go!

The first thing is to make a nail salon business plan; at this stage, we can study the competitors, points, prices, teams, payment methods and regularization. Finally, a basic plan of what will be needed. I say basic because nowadays the world changes very fast. From the plan, we go to the other steps already planned. (insert a link to separate)

Looking for a point is very important and decisive. A commercial neighborhood generates movement peaks, for example, at lunch. Saturday, in turn, can be a quieter day. It will most likely be the opposite if you are looking for a more residential neighborhood. Although, ideally, it has good visibility, "hidden" salons or inside buildings require a lot of marketing investment.

Regularizing the company and starting "right" is very important; this is the only way to accept credit cards, open business bank accounts and, from an early age, a separate company and personal accounts. At this stage, it is important to define how the team will be registered; we recommend MEI or autonomous.

In the business plan, the public must be defined, which will influence the choice of location and the renovation to be carried out. The person responsible for the work must understand the great need for sockets and water pipes. As spaces become increasingly expensive, we must understand that every corner must be used, preferably as a workstation.

When opening the salon, it is very important to know which brands you will work with, according to the public and with which services you will offer. It can be of great help to have partner brands; they can help a lot in team training.

Speaking of teams, this is the most difficult part, already renowned professionals can ask for very high commissions, which makes your business unfeasible, ideally people who believe in your project, at least one who has full skills, if he is competent and wants to learn many courses do.

For more information, you should visit business plan consultant.

With the team formed, the company established, and a nice space, it's time for marketing. Flyers, flyers, advertisements... it all helps, but nothing beats word of mouth. So, call your friends and offer discounts for those they indicate.

Nowadays, social networks help a lot in expanding this word of mouth, making promotions, post photos of the work using and abusing Facebook. Remember, to treat your customers wonderfully, as they can also use this tool to speak badly. If the criticism is positive, learn from it.

After opening, always take care of your controls, as well as your team and customers. The best way to help you and not wear yourself out is to have a management system. Duly launch the data; with them, you will have a complete view of your company!

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